Information about the brand Perfora

Brand Name

  • Perfora


  • 2021


  • Jatan Bawa
  • Tushar Khurana


  • Gurugram, India


Perfora is an oral hygiene brand that makes design-led and science-backed consumer products. Its product range includes toothpaste, mouthwash, electric toothbrush, tongue cleaner, chewing gum, etc.

What separates Perfora from other oral hygiene brands is that they use non-toxic materials to make their products.

Good Initiatives by Perfora

🌱 Revenue for restoration - The brand is a member of '1% for the Planet®' organisation and spends 1% of its revenue for the betterment of the planet. The fund is used on various causes ranging from fighting climate change to efficient use of land resources and more.

🦷 Changing the convention - The oral hygiene market in India has been undisrupted for a long. Several widely used products contain harmful ingredients like peroxide and Sodium lauryl sulfate (SLS). Perfora is changing the convention by introducing products, many of which are MADE SAFE Certified and FDA approved. Also, the brand has introduced several other products that are free from alcohol and vegan-friendly.

Editor’s Pick

Perfora product 1 - Dream White - Teeth Whitening Toothpaste
Image credits: Perfora

Dream White - Teeth Whitening Toothpaste

Perfora product 2- Awake - Lemon Mint Toothpaste
Image credits: Perfora

Awake - Lemon Mint Toothpaste

Perfora product 3 - Charcoal Teeth Whitening Powder - Watermelon Mint
Image credits: Perfora

Charcoal Teeth Whitening Powder - Watermelon Mint